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Credit One Bank Careers

Digital Optimization Specialist in Las Vegas, NV at Credit One Bank

Date Posted: 1/28/2019

Job Snapshot

Job Description

About Us

Credit One Bank, N.A. is a technology and data-driven financial services company offering a full range of consumer credit card products. In addition to being one of the largest credit card banks in the United States, Credit One Bank is the exclusive issuer of the Official Credit Card of NASCAR®, the Official Credit Card of the NHL’s Vegas Golden Knights, the Official Credit Card of the Big 12 Conference, and the Official Credit Card of the Las Vegas Aviators.

We are looking for highly qualified professionals at our state-of-the-art, corporate headquarters in Las Vegas, NV. In addition to providing our card members with superior value and service, we are dedicated to providing engaging and challenging career opportunities for our employees. As a member of the Credit One Bank team, we’ll help you be your best and support you so you can reach your full potential. 



Position Summary

Coordinate, execute and analyze optimization initiatives to improve digital marketing efficiencies and eliminate user experience obstacles by leveraging A/B and multivariate testing, digital analytics and customer experience management tools and techniques. This position reports to the Director, Digital Marketing.



Summary of Essential Job Functions

  • Actively participate in the identification of new ideas by monitoring activity, analyze performance, identify areas of improvement, and recommend ways to increase campaign and/or digital performance on a daily basis.
  • Develop creative briefs with clear test hypotheses and success metrics are developed with stakeholders based on testing requirements and testing roadmap.
  • Create and execute tests across a wide array of home page, landing pages, application pages and visitor paths designed to measure and increase the percentage of visitors who take desired actions when visiting Credit One Bank’s digital properties.
  • Track and analyze the performance of customer experience and A/B testing programs. Create monthly client reports based on test results and other initiatives.
  • Improve conversion rates on Credit One digital properties by working with cross functional partners to translate insights about users and customer segments into a compelling web / mobile / app user experience.
  • Work with the optimization team and board digital marketing to determine and champion longer-term team direction and technology strategy
  • Provide testing expertise across the organization to manage and optimize customer experience testing efforts on an assignment basis.
  • Execute other digital marketing campaigns and supporting web analytics programs as needed.

Job Requirements



Position Requirements

  • 1-3 years in a conversion rate optimization or website optimization role with using tools such as Adobe Target, Optimizely, and Maxymiser.
  • Familiarity and understanding of web development and technologies (CSS, JavaScript, HTML, React).
  • Experience with digital analytics tools such as Google Analytics, Adobe Analytics (Omniture), Webtrends, or Tableau preferred.
  • Bachelor’s Degree or equivalent combination of

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