Credit One Bank Careers

Manager, Direct Mail Acquisition in Las Vegas, NV at Credit One Bank

Date Posted: 2/16/2018

Job Snapshot

Job Description

About Credit One Bank

Established more than 30 years ago, Credit One Bank is one of the largest and fastest growing credit card issuers in the industry. We provide a broad spectrum of credit card products to over 7 million card members nationwide.

 

Credit One Bank is dedicated to being a leader in our industry by providing card members with more value through cash back rewards, free online monthly credit score tracking, and excellent customer service.

 

Credit One Bank is seeking highly qualified professionals at our Las Vegas, Nevada headquarters. We are committed to providing a workplace that challenges employees to be their best, and an environment that supports opportunities for growth.

 

Job Summary

This position is responsible for helping to plan and execute credit card mail campaigns aimed at obtaining new customers and seeking opportunities to improve the results of those efforts. This individual will look for opportunities to improve how potential customers find out about those offers, make it easier for them to accept their offer, and seek ways to help more of those prospective customers become approved for their card.

 

Summary of Essential Job Functions

  • Seek ways to improve performance of our direct mail marketing campaigns by:
  • Grow efficiencies and overall effectiveness through innovation in direct mail strategy, targeting, delivery, creative development and process.
  • Understand all customer interaction channels and processes of the bank for e.g phone (IVR), digital (web) and mail.
  • Evaluate program performance to drive future strategies, optimize existing channel performance and identify opportunities to improve response rates.
  • Monitoring tests and using those results to propose additional tests and deployment of winning strategies
  • Understanding why potential customers are not able to be approved for their applications and recommending selection and communications strategies to reduce the number of applications that are not able to be approved
  • Evaluating competitive efforts using industry tools and identifying potential test ideas for our campaigns
  • Manage Key audit steps to ensure flawless execution and customer communication.
  • Execute projects and manage the process from concept, to roll-out, to performance analysis

Job Requirements

Position Requirements

Education and Experience

  • 2 or more years of Business or Marketing or Project Management experience
  • Bachelor’s degree in marketing, business, or related field
  • Direct mail, credit card marketing and/or financial services experience a plus

 

Skills

  • Strong attention to detail required
  • Strong communication and follow up skills necessary
  • Excellent problem solving and analytical abilities
  • Proficient with Microsoft Office including Word, Excel, and PowerPoint
  • Able to manage and prioritize multiple projects and responsibilities
  • Demonstrate company core values of excellence, ownership, collaboration, and integrity

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